DevRev Glossary

DevCRM core concepts

A collection of features that enable a customer to achieve a use case.
Capability is a unit of licensing and entitlement for the persona driving a particular use case. As a collection of features, capabilities are grouped into different buckets for tiered use cases (for example, starter-professional-enterprise).
Terms related to capability: feature, product
Read more about capability.
An integration with an external system.
Connectors synchronize entities between system, either bi-directionally or by creating objects in the source system.
Terms related to connection: snap-in
An interaction between the builder and consumer that may be escalated to a ticket.
Terms related to conversation: ticket
Read more about conversation.
The consumer of a product or service, whether internal (dev) or external (rev).
Terms related to customer: dev, rev
A DevRev user who develops, builds, or provides products or services to a customer (rev).
Terms related to dev: rev
dev cloud
Where the dev's product or services reside.
The operating system provided by DevRev to build a product-led and customer-centric company.
Terms related to DevCRM: DevRev
Read more about DevCRM.
A platform that brings developers (devs) closer to customers (revs) by providing a single system of record for development, customer-facing, and product teams.
DevRev's mission is to leverage design, data engineering, and machine intelligence to empower engineers to embrace their customers.
Read more about DevRev.
A granular item generated by any entity: system, user, application, rover, etc.
Events may be activities (for example, work closure) or informational as well as inline (critical) or post-process (non-critical). Output from events may be notifications, object attribute/tag updates, or timeline additions.
Terms related to event: rover
event funnel
Eliminates noise coming from numerous events by clustering events close in space and time, determining if they are of interest, and continually refining and communicating as necessary.
Terms related to event funnel: event
A run time, either the customer's (for example, a browser) or the dev org's product or service.
A thing that your product does, which should contribute to solving the overall problem the product is trying to solve. It is an individual experience or element of functionality.
Features are the smallest unit of entitlement (user) or deployment (developer, DevOps) that can be switched on or off, based on which tier the user is licensed to use, or which feature flag has been toggled in the production cloud. Features comprise sub-features and APIs.
Terms related to feature: capability, product
Read more about feature.
The mechanism to ensure that internal users (devs) get access to the correct data and have a personalized experience and to ensure that an organization can accurately maintain a system of record for their leads, customers, and users.
Terms related to identity: part
Read more about identity.
A work item created by the builder or maintainer of a part or by automation.
"Autonomous issues" are created by automation.
Terms related to issue: ticket, part
Read more about issue.
A app store for DevCRM where creators and consumers come together to create, interact, and transact.
Read more about marketplace.
The owner or customer of a product or service; also a workspace in DevCRM for a particular group.
A rev org is a customer organization of the dev org's products or services. A dev org is an organization that is DevRev's direct customer and who provides products and/or services to their customers (rev orgs).
A component of a product.
A part can be made of other parts. Events and work items can be specific to any type of part. Rev parts related to how a product is expressed, integrated, or consumed. Dev parts are those built internally related to code or something the developer relies on or builds, or a service provided by an organization.
Terms related to part: identity, trail
Read more about part.
The part of the DevRev platform that directly enables communication with and understanding of your end users, including your customer success and support teams.
Read more about PLuG.
The entity around which a business is organized and its profit and loss (PnL) is monitored.
Businesses may have multiple products.
Terms related to product: capability, feature
Read more about product.
The customer of a product or service developed, built, or provided by a developer (dev).
Terms related to rev: dev
rev cloud
Where the dev's customers reside.
A collector that provides logs or events (whether generated by users or machines) to the DevRev platform
May reside in the dev cloud, rev cloud, DevRev cloud, or externally.
Terms related to rover: event
A mechanism to extend DevCRM’s value by connecting with external systems, automating workflows, or personalizing your experience.
Read more about snap-in.
A work item that requires an owner and a single action to be performed.
Terms related to task: issue, ticket
Read more about task.
A record of a customer's request for assistance or support.
When a customer contacts a company with a problem or issue, the company creates a ticket to track the request and ensure that it is addressed in a timely and satisfactory manner. Also known as a "customer ticket" or "support ticket".
Terms related to ticket: conversation, issue
Read more about ticket.
Connects dev parts (the code, service, or components built or used by the developer) and rev parts (how a product is expressed, integrated, or consumed).
Terms related to trail: part
Read more about trail.
A member of a dev or rev organization.
Terms related to user: organization
Read more about user.