Fewer Things, But Better

Effortless

Mumbai

February 27, 2025

Mumbai

JW Marriott Mumbai Sahar

10.00 AM - 6.00 PM

What is effortless

An Essential Convergence

Effortless is the only industry conference that brings AI and design together, so machines work with humans seamlessly, giving our nights and weekends back.

India 2.0
Scale. Precision. Product Nation.

As India's digital transformation accelerates, it's poised to skip legacy enterprise software and leap to AI-native business platforms.

SaaS 2.0
Simpler. Faster. Sentient.

For every $1 of SaaS license, $4 are spent on implementation and maintenance. This is the opportunity for SaaS 2.0: doing more so you can do fewer things but better.

Meet our speakers

We've an amazing lineup of leaders, shaping the future of business and technology.

Gukesh Dommaraju

Indian Chess Grandmaster

Neelkanth Mishra

Chief Economist, Axis Bank

Sanjeev Krishan

Chairman, PwC India

Vinod Kannan

Chief Integration Officer, Air India

Dheeraj Pandey

Founder & CEO, DevRev

Murali Brahmadesam

CTO & Head of Engineering, Razorpay

Manoj Agarwal

Co-founder & President, DevRev

Thenu Kittappa

Head of Partnerships, DevRev

Sandeep Dutta

President, AWS India and South Asia

Michael Machado

CVP Product and Brand, DevRev

Dhruv Agrawal

COO & Co-founder, Shipsy

Mollie Holland

CVP Customer Experience, DevRev

Ahmed Bashir

CVP Engineering, DevRev

Sivanand Akella

SVP of Engineering, Phenom

Neeraj Matiyani

Head of Sales - India, DevRev

Why you should attend

Discover. Inspire. Participate.

The only industry conference that brings AI and Design together

Discover

AgentOSHow AI augments your people in the agentic enterprise

Leading through changesWhat zero-risk one-click migration could look like for you

Case studies

How multi-million dollar Zendesk and Service Cloud transitions were done

Inspire

Productivity

What collaboration beyond Slack and Teams looks like with SaaS 2.0

Sharing

What knowledge discovery could look like with modern search and analytics

Learning

How users, support agents, PMs, and developers learn together… and fast!

Participate

Hands-on workshops

Including good design thinking when implementing AI.

Panels

Learn about change, knowledge graphs, ROI of AI, and AI in life sciences

Certifications

Bring your practitioners along, so they can learn to fine-tune search, build dashboards in minutes, and prompt foundation models for personalized workflows

Insightful sessions by industry leaders

Agenda

09:00 AM - 09:45 AM

Registrations and Breakfast

09:50 AM - 10:00 AM

Welcome and opening remarksWelcome to Effortless Mumbai 2025! Explore the future of SaaS 2.0—where AI and design converge to simplify, innovate, and empower enterprises

10:00 AM - 10:25 AM

Opening KeynoteDheeraj Pandey presents India 2.0, where AI-driven SaaS 2.0 reshapes enterprise software to simplify systems and revolutionize customer experiences

10:25 AM - 11:25 AM

Product KeynoteExplore how DevRev is shaping India’s SaaS 2.0 future with innovations that de-risk change and transform teams using search, workflows, and AI.

11:25 AM - 11:50 AM

Elevating Customer Experience: The Convergence of Hospitality, and Technology in the Age of SaaS 2.0Discover how SaaS 2.0 blends AI and hospitality principles to deliver personalized, empathetic, and effortless customer experiences at scale.

11:50 AM - 12:15 PM

Partner SpotlightJoin us as we announce exciting partnerships with PwC and TCS, showcasing the future of SaaS 2.0. During lunch and breakout sessions, explore how DevRev is building an ecosystem of collaboration

12:15 PM - 01:30 PM

Lunch and Networking sessions

01:30 PM - 03:20 PM

Breakout sessionsAn engaging mix of product and topic-focused discussions offering actionable insights and fostering collaboration to drive SaaS 2.0 success.

03:20 PM - 03:30 PM

Coffee Break

03:30 PM - 04:00 PM

Fear of Messing Up: Journey to embrace SaaS 2.0Overcome SaaS 2.0 fears with DevRev. Learn to scale, displace legacy tools, embrace multi-lingual support, & unlock full platform power.

04:00 PM - 04:20 PM

DevRevUPractical training, exclusive networking, product roadmaps, certifications, and solutions tailored for customers and prospects.

04:20 PM - 04:30 PM

Contest Winner AnnouncementsAnnouncing the winners of our raffle and top performers from the Superuser & Essentials workshops!

04:30 PM - 04:55 PM

Thinking two moves ahead: Listen in to the World Chess ChampionJoin Gukesh Dommaraju, youngest World Chess Champion, as he shares insights on innovation, strategy, and foresight to inspire bold moves ahead.

What to expect

Learn how machines work with humans seamlessly — ultimately giving us our nights and weekends back.

Support and CX Leaders

AI-native CX goes beyond ticketing

Product and Engineering Leaders

Modern Product Management that goes beyond epics, user stories, and user analytics

Join us at Effortless
 to bear the torch of AI and Design.

Let’s make each other comfortable in the duality of machines and humans, and confident in our grasp of customers and products. See you soon.

Have Questions?

Effortless welcomes a diverse community of tech enthusiasts, from Support and CX Leaders to Product and Engineering leaders - in short, all stakeholders who are using or learning AI and design to make their lives a little easier, somewhat less effortful and a bit more delightful.