Diversity in AI development: Why we care, and why you should

4 min read

Last Updated 04.04.2024

In today's business landscape, the conversation on diversity has gained significant traction. It's a topic that elicits a spectrum of opinions, particularly regarding its business impact: whether it’s team performance, revenue generation, decision-making quality, or corporate reputation.

While there's an undeniable moral imperative to embrace diversity, the implementation of such ideals often hinges on their alignment with business pragmatism. To put it bluntly, the 'right' thing needs to also make sense from a business standpoint.

This notion is encapsulated perfectly in a thought-provoking Harvard Business Review article, which underlines the point that merely increasing diversity doesn't automatically translate to business benefits. The crux lies in how an organization leverages this diversity and whether it's prepared to reconfigure its power dynamics to truly reap the benefits.

But when we shift the focus to Artificial Intelligence (AI), the conversation takes a more direct - and urgent - turn. AI isn't just about cool tech; it's the future of our global society. And in its current form, AI can reflect and amplify societal biases, notably gender biases. With the rapid pace of adoption of AI - these biases could escalate rapidly too, adversely impacting both fairness and effectiveness of AI-driven solutions. In fact, one of the most talked about challenges in deploying AI is the potential for biased predictions.

This isn't just a theoretical issue – it's happening, and it's affecting everything from healthcare to finance. Carmen Niethammer highlights this in a Forbes article, stressing that addressing AI bias is about "saving (women’s) lives - and ensuring that essential products and services meet the needs of both women and men."

Addressing AI bias

It's all over the news: AI systems can (and often, do) inherit biases from the data they are fed and perspectives of the people who design them. The only way to improve the quality of AI output, and create a more equitable future in tech - and the world - is to tackle these biases head-on.

Broader input = Better AI

All predictive models, AI included, achieve greater accuracy when they integrate a variety of human intelligence and experiences. Including more women and under-represented groups in AI development is a practical approach to broadening perspectives and input for AI training. This is crucial for identifying and neutralizing biases, which in turn leads to the creation of more inclusive and more effective AI technologies.

Reflecting your users

Diversity in AI teams ensures better representation of target markets. There are more women in business, more women in tech, more women making purchasing decisions than ever before in all sectors, and this number will only grow. It ensures that AI solutions are relevant and appealing to a broader market, truly reflecting the diverse world they are meant to serve.

In summary

Supporting gender diversity in AI is not just a moral and ethical stance for companies; it's a sound business strategy to create better solutions. The benefits of diversity in AI seem clear: it drives innovation, broadens the addressable market, increases chances of financial success, and leads to the development of not only fair but more effective AI solutions for a diverse global population.

Therefore, for companies invested in AI's future, prioritizing diversity is not only the right decision, it’s the smart one.

Inspired by Grace Hopper, a pioneer in computer programming whose contributions laid the foundation for modern computing and Artificial Intelligence (AI), we introduce the gr·ai·ce initiative, aiming to create a vibrant community that: